Esports and gaming company Prodigy Company has introduced a brand new enterprise referred to as Prodigy Options, a department aimed toward serving to recreation publishers and types navigate the esports business.
The newly created enterprise will embrace consulting, influencer administration and contracting, executing advertising and marketing methods and extra.
Prodigy Company is an esports and gaming expertise company identified for representing well-known esports gamers and personalities reminiscent of TenZ (VALORANT), ZywOo (Counter-Strike ), ScreaM (VALORANT) and zen (Rocket League). The brand new vertical goals to leverage the expertise Prodigy has gained by way of working with esports manufacturers and different firms which have entered the business.
Prodigy Options would be the new section of the company and can supply a number of companies. The primary service will probably be consulting, offering methods and steerage for manufacturers and publishers. As well as, Prodigy Options will supply advertising and marketing, inventive and influencer methods, working with firms to create campaigns.
Prodigy Options will even supply marketing campaign execution and reporting, influencer curation, contracting and administration. In a launch, the corporate stated it could “activate any gaming and esports property, together with esports occasions and competitions, groups, and content material initiatives.”
Jérôme Coupez, Founder and CEO of Prodigy Company, commented on the information: “Our distinctive place on the centre of gaming and esports has enabled us to construct long-standing relationships with manufacturers, publishers, golf equipment, gamers and creators world wide, delivering impactful, scalable campaigns that exceed expectations.
“With Prodigy Options, we’re now doubling down on this experience to offer full-scale assist, from technique to execution, to assist manufacturers and publishers faucet into the large potential of the gaming ecosystem.”
