The founding father of Sidekick Boxing Daniel Knight has had a formative relationship with outspoken athlete Andrew Tate. Knight, who began Sidekick Boxing in 2010, initially sponsored Tate when he was a rising star within the kickboxing world. Regardless of the dangers related to Tate’s polarizing character, Knight noticed a possibility to leverage Tate’s charisma and talent to generate buzz to raise the Sidekick model.
Andrew Tate and Sidekick
Andrew Tate, a controversial determine recognized for his kickboxing and social media presence, received his begin with Sidekick and a pair of boxing gloves from the model. Ultimately, he discovered success with Full-contact kickboxing. The partnership between Knight and Tate lasted about 4 years. Throughout this time, Tate was the primary sponsored fighter for Sidekick Boxing. Knight described Tate as simple to speak to, noting that they rapidly grew to become pals.
Nevertheless, the connection ultimately soured on account of difficulties working with Andrew Tate’s staff, who allegedly employed unprofessional techniques, akin to asking different promoters to not work with Knight and having Tate block him on Twitter.
Regardless of these challenges, Knight acknowledges the numerous impression Tate had on his enterprise. Movies that includes Tate, which initially didn’t acquire a lot traction, have since garnered tons of of hundreds and even tens of millions of views on account of Tate’s rise to fame. Knight credit this publicity with serving to his enterprise thrive, stating that Tate’s engagement introduced vital consideration to Sidekick Boxing.
Knight’s perspective on Tate is nuanced. Whereas he doesn’t agree with lots of Tate’s controversial opinions, he acknowledges Tate’s means to create reactions and generate viral content material. Knight additionally notes that Tate was forward of his time in understanding the way to make movies go viral, a talent that has since turn into widespread amongst influencers.
Knight appreciates sure features of Tate’s message, notably these encouraging younger males to take management of their lives, prioritize health, and try for steady enchancment. He sees some worth in Tate’s discussions about masculinity, regardless of the polarizing nature of those matters. Nevertheless, Knight doesn’t absolutely subscribe to Tate’s extra excessive concepts, such because the idea of the “matrix” controlling individuals’s lives.
Jonathan Haggerty
Transferring on from the Full-Contact type kickboxer Andrew Tate, Sidekick boxing is now working with the Muay Thai and Kickboxing world champion Jonathan Haggerty. The UK’s Haggerty is a two-sport king brandishing a number of world titles in ONE Championship, capturing each by means of beautiful knockout.
The collaboration with Haggerty highlights the fighter’s achievements and in addition underscores Sidekick Boxing’s dedication to being a big participant within the fight sports activities trade by backing top-tier expertise.
Jonathan Haggerty, with the backing of Sidekick Boxing, will subsequent face Superlek Kiatmoo9 at ONE 168. The Thai-born Superlek is a top-ranked pound-for-pound expertise in Muay Thai going up in weight to problem for Haggery’s world title. The championship match goes down on September 6.
